Durga's Random Thoughts.

Today I was contemplating on Leadership. And these are things that came to my mind in a flow. What makes one a leader? How does one become a leader? Is there any quality or qualities that set a born leader apart from the rest? So, here goes what I think! Some times, it also applies to good managers, who are also good leaders. Leaders know how to forge relationships and accomplish tasks. They are not exceptionally brilliant or overly gifted. They just know how to make maximum use of themselves and others to accomplish the given task. Let’s see what challenges a leader in today’s world has to face. Leaders have to be fast enough with the changing communication speeds and needs. The speed of communication has increased and one thing you say or do travels faster than you can imagine. Information creates more impact than ever before and hence any information that spreads like wildfire can create problem or can be good for the leader, depending on the way he deals with it. But since it is v...

I wonder how much work went into the planning phase of this building. Amazing! I do not know how wonderful I would have felt if I had been involved in it. :)

The Spring is here, valiant and bold. I conquered Winter. The ice cold minded Winter. I got the Sun up, melting his Ice away. Earth's heart warmed and bloomed. Flowers everywhere, leaves, little ones, all sprouting. Smells, nope. Fragrances. I asked the Wind to carry it around in bounty. I felt like a General, ordering his troops. To conquer Winter, the fat ugly dryad. He took a leap out of the window of the Seasons' Castle. Passed 15 days and hit the ground dead. I had conquered him. I declared - "Earth! Your Spring is here, valiant and bold. I have conquered Winter"

Dripping, the rain said hi to earth. Flowing, it merged itself to its love.  And they became one for eternity. Far far away, In the land of clouds, It was the sad tears of the sky. Lightning had struck its love. It was in mourning. And it mourned, For what seemed like eternity.

Females respond more to email marketing than males. [Epsiion, ROI research]

More choices create more confusion.

15% of the new end customers are mobile oriented. [2011 data] Are we missing the targets by spamming or are we really ignorant?

Paradox of Choice - Where too many alternatives lead to indecision

I am frustrated. At this world full of phonies who act all good to everyone, when their heart is full of hatred. The world full of hypocrites, who say one thing on face and go do something else behind the back. Those who show affection till they get their things done. Those who act friendly till they get what they want. At all those advice bugs who never care to follow their own damn advises. The world that never keeps its words. The world full of people who think only of themselves and their gains. The world filled with people who think they are the best. Well I know I am not perfect. I know I should not expect anything better from this place. I know these @553s were bulk ordered to earth. But then sometimes these 'fill in the blanks'es make me wonder if I am the one who is wrong and should give up! It is a sad sad day. I have had more than many of the above said experiences today. Damn! I am frustrated.

Decide the target group The more specific you are, the more ROI you would earn. A laptop user is less specific and more troublesome to work around than a laptop user, 18-25 gamer Decide what you are going to say The more focused you are, the more on the nail you hit things. To a techie, you do not need an introduction on cloud computing. Just go straight to the other details. But for a noob, it is extremely important to give information, introduction and further links about any new words or terms or ideas. Also, be sure why you are saying this. This will make you stay focused. Include some Action oriented information Say, an offer for limited period, a freebie if you bring the coupon. This increases awareness and people visit and become familiar with your store or product. WOM is something you can never miss out on. So, any amount of talks going around in the locality is good for you. Incidentally, I remember reading in a book titled " How to sell anything to anybody "  by Jo...

What made GEMS think that a panda would suit to be their mascot? It certainly is not a sweet bit done for the endangered species. Come on! When everything is calculated in ROIs? Or was it just a choice to suit their tagline? Am not really sure.. Actually I think the Ben10 toys attracted more kids to buy it than the panda tamasha.

If 60 people invest an hour a day for an idea, it will be 300 hours a week [considering a 5 day week] on a single idea. The pressure to work is low. Innovations are more a product of a spur of the moment. And lazy bums always find a shorter way to things. I believe work quality will be damn good. The results should be "awesomatic"!

Convergence is the new marketing.

The difference between a Wedding and a Marriage :  A wedding lasts for a day. A marriage, for life. :)

Calling a 2GB pendrive a "MASS STORAGE DEVICE" is unethical and illegal!

I forgot I had a liver when I drank. Now I don’t have one. It forgot it had a me.